Group If you have synchronized your Google

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ONLINE BOOTCAMP AT TRAFFICKER DIGITAL Become an expert managing online campaigns I'm interested! Performance Max: Learn how to improve the performance of your campaigns in Google Ads - Performance Max Resource  Merchant Center account, another option will appear, called “ File Group” where you can choose the products to show in your campaigns.



Additionally, in this section you will also have the possibility Phone Number List   of creating “Audience Signals” in the tab with the same name. Where you can customize segments, remarketing lists (or now called “Your Data” ) and demographic groups to help Google find an audience. Select Audience and Location In this option you will provide Google with information about a group that you have established and within that group it will look for those who have the most options to convert.





If you don't select anything in this part, Google will automatically search for an audience that best suits you and your campaigns . So, a note that I want to make here that you notice when doing it; By choosing an audience you limit the AI ​​from being able to find more audiences, while letting Google do it increases your target.